Growth of Local Search

Growth of Local Search
Local search, or searching for local businesses on search engines, is becoming one of the most popular search types on the web as more and more people start to use search engines to search for a local service.

The use of search engines to search for local resources has been increasing over the years. As per a study conducted by Webvisible and Nielson on 2000 adults in the U.S in October, 2007, around 74% mentioned that they used search engines as the primary source for obtaining local information. And this is on the increase!

Local search marketing refers to search marketing in a limited geographical area. For example optimising a website for a restaurant situated in Newcastle upon Tyne (North East UK) using Local Search Marketing would differ from regular UK wide Search Engine Optimisation (SEO).

To find out about how your website could appear in the local searches for your businesses key phrases give Direct Submit Internet Marketing a call now.