Promoting Your Business through SEO

Promoting Your Business through SEO

Business owners, have you Googled yourself lately? If not, do it now. Go on, type in the name of your business and see what comes up. If the name of your business is Joe’s Garage, then your search will likely bring up Joe’s car repairs (Carlisle), Joe’s Auto Body Care (Chester le Street), Joe’s Automotive Ltd (Newcastle), Joe’s Car Repairs (North East) and perhaps also a smattering of like-named businesses in the North East. Which business is yours, and how do you get people in your area to come to your shop and not to some other Joe who does auto repairs?

Well, you don’t need to come up with a more unique name for your business, but you do need to learn how to use search engine optimisation, or SEO, to make your company stand out and for promoting your business to the vehicle owners who are most likely to come to you for repairs. Following are three ways in which SEO can draw interested clients to your website and, ultimately, your shop.

Keyword Research
Your target audience is searching online with specific keywords and key phrases that are relevant to your business, whatever that may be. You need to know what those keywords and key phrases are, and Internet marketing companies have the ability to research that information for their clients. Tap into that resource.

SEO Rankings
The major search engines rank websites, in part, according to how prominently certain keywords figure in the website’s content. More specific keyword searches will set your business apart from the competition and result in higher rankings, which translates to greater visibility for your website and, ultimately, more sales.

Social Media
Yet another opportunity for enhancing your online presence is through social media. If you already have a website, then you should also have a Facebook page and Twitter feed. Even businesses with stale websites are able to keep in touch with current and prospective clients by posting and Tweeting on a regular basis and interacting with their target audience.

If you know which keywords your clients are using to find businesses like yours, then it pays to make use of them in your posts and elsewhere. Best of all, your Facebook page, Tumblr account and whatever else you’re using to stay in touch with clients get their own separate rankings in search results. In other words, one can keep you front and centre even when the other does not.

As impressive or even overwhelming as they may seem, these considerations are simply scratching the surface when it comes to Internet marketing and SEO. Direct Submit Internet Marketing Services can do all this and much more to increase traffic to your website and generate interest in your company.

Direct Submit works with businesses of all sizes to develop effective SEO marketing campaigns that deliver lasting results. Let Direct Submit show you just how profitable your company can be. For more information or to speak with one of our Internet marketing consultants, call us today on 0845 272 2350 or visit www.directsubmit.co.uk

Stan Timmins Tree Surgeons

Stan Timmins Tree Surgery Services

If you have problem trees, bushes or shrubs outside your property you may want to consider contacting a professional tree surgery service to make sure that the job is done safely and properly without causing any damage to your property or others around it as it is easy to underestimate how much work and expertise is required if you want to move or conserve trees and other greenery.

Based in the North East, Stan Timmins and sons is a company offering expert Tree Surgery Services to many satisfied customers, with over 50 year’s experience working within the industry they have all the knowledge and expertise required to help you find the solution to any problem you may have.  The owner and manager Stan Timmins hold numerous industry qualifications in a broad range of horticulture and arboriculture subjects including diplomas both from Royal Botanic Gardens Edinburgh and also the Royal Forestry Society.

Offering fully insured and registered tree surgery services to every customer and a guarantee that every job completed will be carried out to meet current best practices for Arboriculture work and to comply with the BS3998 (2010) regulations you can be certain that any work you need to have carried out will be done properly and as safely as possible.

With a wide range of service on offer including formative pruning, sectional dismantling of dead, dangerous and diseased trees, ivy Removal / severance, large tree removal and site clearance as well as many others you can be certain that no matter what problem you may have Stan Timmins and Sons will be able to help you find a workable solution.

With a straight forward pricing policy and excellent customer services you can be sure that at Stan Timmins and Sons they will be able to offer you excellent quality work for a reasonable price, and if you have any questions or queries at any stage of the process they will be happy to offer you all the information that you need.

We believe at Stan Timmins Tree Surgeons that we can provide you with the quickest and most accurate tree surgery, to suit whatever work you need done. We offer the advantages listed above and we have had many customers who have praised us and thanked us for our work. You can see these customers at our Testimonials page. For further information on the range of gardening and tress surgery services available please call 07966 207280 or visit the Stan Timmins Tress Surgery website today.

Combating Ransomware

Combating Ransomware

There are a growing number of tools available to combat ransomware at the endpoint, but the truth is, it’s vital to stop ransomware before it gets to the device level.  As rampant as ransomware is today, there are some concrete steps that an organization can take to effectively prevent an attack.


Email Protection
Email protection is paramount as email continues to be the primary launching mechanism for ransomware.  Ransomware distributers use embedded links and attachments to entice unsuspecting users to click these and launch malware deployments.  Today’s email security solutions must do more than just stop SPAM.  An email security solution today must also block and eradicate viruses, malware, infected attachments and links to malicious websites.  Besides ransomware, an email security solution will also protect your users from phishing attacks and BEC attacks.

Web filtering
Users can inadvertently download ransomware by visiting a malware launching site or by simply browsing a drive-by website.  Many sites are infected with ransomware installation files that have been deposited there by hackers.  A modern day web filtering solution protects the Internet sessions of your users in two ways.  It first blocks access to known malicious or malware infected sites.  Then it filters all web traffic through a gateway antivirus.

Patching and Updating
Keeping your operating systems, applications and web browsers patched and up to date is imperative.  Had enterprises simply installed update (MS17-010) on its non-supported Windows devices, they could have escaped free of the damage that WannaCry inflicted to so many networks with legacy Windows devices.  There is a reason why vendors regularly release patches and updates for their customers.  New zero-day vulnerabilities are continually being discovered, forcing developers to release patches to combat these as quickly as possible.  Patching and updating is probably the most important routine task for any IT team.

3-2-1 Backup Model
Backing up your data is a critical function in the protection of your data.  It is important to follow best practices when conducting regular backups of your data to ensure that your backups can be properly restored if that fateful day ever comes to fruition.  The 3-2-1 model simply transcribes into the following practice:

Retain 3 copies of your data
Utilise 2 types of media for them
Keep 1 copy offsite / offline at all times

Following this proven model will allow you to quickly restore corrupted or lost data in the event of drive failure, disaster recovery, and of course, malware encryption.

Sound Testing for Conversion Projects

Sound Testing in Conversion Projects

It is essential that acoustic design is carefully thought out at the start of every conversion project to avoid sound test failures. Throughout the 1980s, most timber frame separating floors involved the following standard construction details:

  • Floorboards (18–22mm thick)
  • Gypsum-based board
  • Mineral wool batt (80kg/m3)
  • Sub decking
  • 220mm joists
  • 100mm quilt insulation between the joists
  • One/Two layers of gypsum-based board for the ceiling

Using the combination of floorboard, gypsum board and mineral wool batt is termed a “platform floor”. There is a wide range of batt densities. If the density is too low the floor surface is able to ‘bounce’ and deflect much more easily. If the density is too high then the floor may be too hard and impact sound is able to transmit more easily to the residential dwelling below.

architect drafting a house blueprint

architect drafting a house blueprint

Even when resilient battens are used, continuous structural contact along the joist between the floor sub-deck and ceiling provides a strong path for sound transmission. If contact between the ceiling and the joists can be reduced, an increase in airborne and impact performance will be achieved.

One solution is to add another ceiling element to the overall construction. This can provide the extra isolation required to pass the sound testing in London. This can be achieved by incorporate resilient metal bars which are connected to the underside of the joists and mounted perpendicular (90˚) to the joist direction. If plasterboard has already been tacked to the underside of the joists you can firstly add timber batten and then add the resilient bars, also mounted perpendicular (90˚ to the batten.

Squeaking Floors
One common problem is that the Joists are often spaced too far apart can result in a reduction in floor stiffness and complaints about footstep noise at low frequencies. Over-notching of joists can also lead to a reduction in floor stiffness and also potential squeaking. This can result in successful airborne and impact sound tests, however it won’t stop the squeaking of the floors under the extra load imposed by people walking above.

To help with impact sound testing, timber floors often pass as the separating floors normally have a resilient floor surface or “timber floating floor”. This not only assists impact sound insulation (against footstep noise transference) but also reduces airborne sound transference.

Timber floating floors must use a flanking strip to isolate the floorboards from the perimeter walls and skirting’s. If flanking strips are not fitted then footstep noise can easily enter the structure via walls etc. and flank into the adjacent dwellings. In the 1980s, mineral wool was used as a flanking strip but it was difficult to turn round at the floorboard edge. It was also prone to deterioration due to compression and movement under dynamic load. As a direct result of this, 5–10mm polyethylene flanking strips were incorporated into the acoustic design and construction., They are also easier to install and do not degrade over time to the same extent.

There are many reasons why floors may fail the sound testing, such as the use of incorrect mechanical fixing can reduce the insulation performance provided by floating floor treatments and resilient ceiling bars. Using very long screws will lead to bridging of the resilient layers and noise flanking. Inserting pipes or services within a platform floor can reduce the potential acoustic performance if they are not adequately boxed.  The placing pipes or cables under resilient battens can also bridge the resilient layer.

Potential problems with timber frame separating floors

  • Incorrect bridging of resilient layer by over-long screws/nails
  • Fixings connecting ceiling boards to resilient bars should not bridge to joists
  • Extra wide joist spacing that reduces floor stiffness
  • Platform floor resilient layers damaged by inserting pipes and services within the layers
  • Reduction in stiffness due to use of joist hangers
  • Ceiling boards not staggered
  • Over-notching of joists for services reduces floor stiffness
  • Incorrect omission of flanking strips at floor edge perimeters.

Whilst it is normal practice to have a building surveyed for its structural integrity, however often the acoustic conditions of a building are not considered until the project is well advanced and the partitions are already built. In some cases the acoustic performance of the building may not have been considered until the work is complete and the verifier requests a sound test to demonstrate compliance with the Building Standards. If it is found that the separating wall or floor does not comply you may need to action the following:

  • Extensive remedial works may be required to the wall/floor partitions.
  • The sound test completion certificate may not be accepted by the verifier
  • There may be considerable delays to entry for occupants and subsequent accommodation costs.
  • Pre-conversion sound tests can both avert the risk of non-compliance and avoid damage to the existing fabric.

Potential Problems with Services
It’s very common to run services such as electricity cables as well as water and gas pipes within the floor void. This is acceptable and should not require any additional acoustic attenuation measures. However, care should be taken to ensure that their installation does not damage the deafening material or resilient layers, which is a common cause of sound test failures.

sound_insulation_testing2It is strongly recommended not to run waste or rainwater pipes horizontally within a party floor. The pipes can then be boxed properly using insulation rapping and sound board boxing.

Steel columns can be a source of flanking transmission, in particular hollow steel columns. They can also provide a strong path for structural impact transmission. Pre-conversion sound tests should be able to identify whether any columns act as a significant transmission path and whether any treatment is required. It may not be necessary to treat the column in all dwellings if flanking is limited, however in many instances the columns will need to be acoustically boxed to prevent sound test failure. One such treatment for columns would be to construct a free standing metal stud partition around the column, incorporating 50mm insulation quilt and sheeted with two layers of gypsum-based board. Where columns pass through separating floors, as in old bonded warehouses, the junction between column and floor should be well sealed not only for sound insulation but also for fire. The column linings should be double lined with gypsum-based board (minimum mass per unit area 10kg/m2).

Timber beams do not significantly affect the sound insulation performance of a separating floor. However, if a beam has been installed for strengthening, the boxing around the beam may be a single sheet of lightweight board and may be fixed directly to the beam as this will result in a weak area for airborne sound insulation. This can be resolved by stripping off the boxing, packing any voids with dense mineral wool batt and re-sheeting with two layers of dense gypsum-based sound board.

Contact APT Sound Testing
We hope the above information helps you to understand the potential problems with acoustic design and pre-completion sound testing on your development. If you have a project that’s needs acoustic design advice or sound testing in London, then please visit our Sound Testing website or phone us directly on 07775623464.

New Central Heating Boiler for your Home

A New Central Heating Boiler for your Home

If you have been considering replacing your combi boiler but aren’t sure exactly what you are looking for you may want to get in touch with Arktek Heating where not only do they have an wide range of gas boiler replacements to choose from they also have an excellent team on hand to give you any advice you may need, so you can be certain that you will be totally happy with any choices that you make make.

Getting your combi boiler replaced can be a really sensible investment if you have found that your boiler has been working less efficiently or costing you more to run as not only will you save money on your bills you will also be able to add value to your property as well, with some of the latest and most efficient models available at Arktek Heating they will be more than happy to help you find a combi boiler that fits your property well, can fulfil your family’s needs and that is also suited to your budget.

Having a new and more efficient boiler is an ideal way to reduce the damage that your home does to the environment and at Arktek Heating they will be able to give you all the information you may need not only about the most environmentally friendly gas boiler replacements they have within their range, but but also about changes you can make to reduce the amount of energy you are using as well.

At Arktek Heating they also offer a reliable and fully qualified fitting and aftercare service so you can be sure that whatever combi boiler you may choose will be fitted safely and with the minimum of disruption to you and the rest of your household and with regular servicing afterwards you can make sure that your new combi boiler keeps running well for years to come.

So if you want to be sure that you and your family keep warm this winter without having to face unaffordable bills why not get in contact with Arktek Heating to find out more about the gas boiler replacement services they offer and take a look at some of the great deal they have on the latest models of Combi Boiler available.

 At Arktek heating they will do everything they can to make sure that the job runs smoothly and with excellent customer reviews, impressive aftercare services and upfront easy to understand pricing policy, why not take advantage of their free of charge no obligation quote and make an appointment for them to visit your home and see how much they could help you reduce the amount of energy you use

For further information about the range of replacement gas boilers available or the landlord emergency repair and maintenance services, please call 0191 516 6911 or visit the Arktek Heating Services website. We will be in touch with you as soon as possible.

Modernise Your Home with a Luxury Bathroom

Modernise Your Home with a Luxury Bathroom

If it has been years since you moved into your current home and you are just now considering your options for a bathroom remodel, the current trend may seem a bit overwhelming – especially if your taste is very traditional. The good news, though, is that the décor of the newly re-modelled bathroom need not match the rest of the house, so if you are planning a bathroom remodel, don’t feel compelled to also bring in an interior designer who can make the rest of your home look as modern as your new designer bathroom.

It’s a well-known fact that kitchens and bathrooms are the most worthwhile investments for increasing your home’s value and the odds that it will actually sell if you ever decide to put it on the market.

Simple colours, optional contrast
While 2017 home remodels have been all about bright colours, kitchens and bathrooms are both lighter and more austere in terms of colour scheme. Not sure you like the idea of a mostly white and grey bathroom? Then simply add a few bold black accents – perhaps even a whirlpool bath! Intermittent black floor tiles and black fixtures will also stand out boldly against a white or off-white wall, as will any bright chrome fixtures or trim. The current trend is modern chic, so play around with contrast if that’s your preference.

Modern technology
One feature of today’s designer bathroom that may take some more traditional-minded homeowners by surprise is the incorporation of modern technology, including Bluetooth for wireless sound systems, LED lighting and more. LED lighting is becoming commonplace in new buildings and homes due to the drop in price over the last several years as well as the consumer expectation that conventional builders make an effort to increase the sustainability of their products.

The wireless sound system is a sign that Generation Y has arrived and made the incorporation of technology into all aspects of daily life a given rather than an extravagance. Don’t shrug it off as a fad; with future generations taking the latest technology for granted, it’s well worth your while now to begin outfitting your bathroom and other parts of your home to meet the audio-visual standards of today’s twenty-something who, in another ten years or so, might come around with a realtor helping her to find her future home.

Often, simply updating the bathroom furniture or upgrading the shower will do the job. Consider installing Hansgrohe showers which are promoted as being a source of refreshment and relaxation. Gently dousing you in water, vigorously massaging your body and washing away all your negative energy. And yes, they also get you clean.

When planning your bathroom remodel, be sure to find a reputable UK-based retailer that can provide the parts and installation to make the designer bathroom of your dreams a reality. PT Ranson offers complete planning, delivery and installation services and will work with you from start to finish to provide you with the designer bathroom that meets your exact specifications at a reasonable price.

A bathroom remodel is a major investment in your home, after all, and we want you to be certain that the sum you invest today will result in a new look for your bathroom that you will love for years to come and that will leave you in a good position to sell if you ever decide to do so.

For more information on the range of luxury bathrooms available, or to request an initial consultation, call us today on 0191 4696999 or visit the PT Ranson luxury Bathrooms showroom.

The Direct Submit Facebook Page

The Direct Submit Facebook Page
The well-established Direct Submit Facebook page has now passed the ‘1,000 likes’ point and continues to grow.

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The page contains loads of useful SEO news and guides, plus updates on some of the many Direct Submit clients.  Some of the most recent SEO guides include information on key word research, the importance of local SEO and the potential benefits to your business of SEO and Internet Marketing.

Established over a decade ago and operating from the North East of the UK, Direct Submit have become one of the leading SEO and Internet Marketing providers in the North East and the UK. Our client retention rate is exceptional, currently over 80%, which shows our commitment to working with the client to make a project a success.

We offer a client focussed service, and always speak to our clients in a language they understand, helping them understand the Internet and how a successful Internet Marketing Campaign can benefit their business.

A Great Deal from Conservatory Blinds Direct

A Great Deal from Conservatory Blinds Direct

If you would like to be able to spend time in your conservatory all year round but are worried about problems like temperature control, privacy and high heating bills getting some conservatory roof blinds could be a really good solution and they could be far more affordable than you may first think.

At conservatory Blinds Direct they have an excellent range of high quality conservatory roof blinds at great value prices that will help you create the conservatory that you really want in no time at all, with a wide range of styles available in a choice of patterns and colours you are likely to find the right conservatory blinds to complement the rest of your home perfectly in no time at all.

Investing in some good quality, well fitted conservatory roof blinds is a great idea if you want to try and reduce the amount of energy that you home uses, being able to prevent heat loss from you conservatory during the colder months can really make a difference to your energy bills without you home feeling any colder and with some of the great prices available at Conservatory Blinds Direct you could start making savings soon and with a choice of specialist designs on offer you could even opt for fabrics that would maximise the amount of energy your could potentially save.

With a fully fitted, bespoke service, an excellent customer service team to offer any help or assistance you may need and an excellent price match guarantee you can be sure that at Conservatory Roof Blinds they will be able to offer you top quality conservatory roof blinds at a price that you can afford.

With previous customers such as the BBC and Channel Four and an impressive portfolio available to browse why not get some inspiration and take a look at the impressive range of unique and beautiful Conservatory Roof Blinds that you could get for your home? Conservatory Blinds Direct is part of the InStyle group, a well-established supplier of conservatory roof and window blinds throughout the UK. All of their Conservatory Blinds Direct products are made from the finest components and materials available, they are so confident in their products they are able to offer an industry unheard of 5 year Parts & Labour guarantee on all blinds made.

As a leading UK manufacture to the window blind trade and now they are offering the chance for you to cut out that middle man and buy direct from the manufacture saving you hundreds and in some cases thousands of pounds over retail prices.

We are always happy to help and our friendly team will be happy to help you if you have any questions regarding an order, measuring, fitting or any of our products. Simply call on 01642 762497 or visit the Conservatory Blinds Direct website for more information.

Metro Rental Van Hire Newcastle & North East

Metro Rental Van Hire Newcastle & North East

If you are looking for a great van hire deal in Newcastle, perhaps to move some furniture or collect a large item, then check out Metro Car, Van & Minibus hire, providing van hire for Newcastle, Gateshead & the wider North-East. Also offering new cars, minibuses and a wide range of vans all available for short and long term rental, all hire cars, minibuses and vans come with insurance for at least two people, with breakdown cover and unlimited mileage options.

Located in Gateshead, close to the Metro Centre, Newcastle Airport, Newcastle City Centre and providing excellent access to all of the North East, Metro car and van hire offer a friendly and efficient service from private hire to all types of business hire and leasing.

So if you are looking for a reliable and flexible van hire in Newcastle and want to be sure that you get a car that perfect for your needs, safe and reliable but also suited to you budget as well why not take a look at all the options that are available at Metro Rental?

As specialists within van hire Newcastle and Northumberland they have a proven track record of providing a first class service to their customers and have the experience and knowledge required to make sure that they only hire cars of the best possible standard every time.

So the next time you visit the region give Metro Rental a call and they can help you ‘access all areas’, whatever type of vehicle you may be after, they can provide it.  For further information simply visit the Metro Rental website or call 0191 4603344 and the friendly staff will be happy to help.

Three Easy Upgrades for Small Bathrooms

Three Easy Upgrades for Small Bathrooms

So you’ve just moved from a flat into your very first free-standing home. Congratulations! While there’s nothing like the thrill of finally having a place to truly call one’s own, many new homeowners find themselves going through a crash course in how to maintain a home and perform any necessary upgrades during the months leading up to and immediately following their first home purchase.

This applies in particular to homes more than 40 or 50 years old and which may be in need of a new roof, electrical upgrades or something as simple as a kitchen or bathroom upgrade to make the space as liveable and user-friendly as possible. The good news is that even a relatively small bathroom can be improved upon without spending an exorbitant amount. Following are just a few examples of how this can be done:

Smaller vanity
If the bathroom in your new home is rather small, then the first thing you will want to consider is the amount of space taken up by the vanity or any other ground-level bathroom furniture. A well-appointed bathroom is for nought if it’s impossible to move around in, so ask yourself if there are ways in which to create more space. If the vanity takes up a significant amount of space at ground or waist level, consider replacing it with a narrower one with a basin above the countertop.

These increasingly popular models, available from bathroom supply companies such as Vitra bathrooms and Hansgrohe bathrooms, take greater advantage of vertical space than many of the more common designs. Many early adopters have even found the height of the basin more user-friendly in that one need not bend as far forward to rinse after brushing teeth or washing hands.

Shelving
Even if space at waist level is limited, the total amount of usable space in your bathroom need not be. Although smaller is better when it comes to bathroom furniture which may have potentially impede movement within the bathroom, this typically means having less space in which to store essential items within those pieces of furniture. One overcomes this problem by maximising the use of the available wall space with shelving and attractive cabinetry. By taking advantage of spaces above toilets and even inside the shower cubicle, you will be able to store everything from bath towels to shaving cream to any decorative objects you may wish to include to make the space more inviting. If they fit the colour scheme, the added shelving and cabinets themselves will also make the space more attractive.

Lighter colours
There’s nothing like an outdated wallpaper pattern to make a bathroom – or any other room in the home – seem small, uninviting and perhaps even unsanitary. Luckily, this is generally one of the easiest problems to solve in a bathroom. In this case, the simple solution is to use lighter colours to brighten the space, create the illusion of a larger space and even make it feel cleaner and more inviting after, say, a strenuous workout at the gym or an afternoon of toiling away in your new garden. A couple of coats of high-gloss paint are all it takes! If you feel more ambitious, consider covering most or all of the wall space with light-coloured tiles or another wall covering which will help to prevent the growth of mould and mildew.

P.T. Ranson has been in the business of luxury bathroom upgrades for over 15 years. Our vast range of products, including Vitra bathrooms and Hansgrohe bathrooms, will give bathrooms of any size the facelift that they need so that you can enjoy this all-important space to the fullest and be in a good position to sell should the day ever come.

For more information or to schedule an appointment, call us today on 0191 4696999 or visit www.ptranson.com